Learning that follows
your child's curiosity

I didn't set out to build an education company.
I wanted to find a different way for my son to learn.

Growing up in Serbia, following your curiosity wasn't really encouraged. I was steered toward engineering because it was practical. The things I was naturally drawn to were treated as hobbies - interesting, but not something you built a life around.

So I followed the path that was expected of me.

When my son started school, I began to see something familiar. He was endlessly curious. The kind of child who asked questions about everything and could spend hours exploring a topic that fascinated him. But in school, there was little room for that...